Strategy buys 3,015 BTC for $204.1M via ATM – Mar 2026

Strategy Inc. disclosed it bought 3,015 BTC for $204.1 million at an average price of $67,700 between Feb. 23 and Mar. 1, 2026, in a Form 8‑K filed with the U.S. Securities and Exchange Commission on Mar. 2. The company said it funded the purchase with net proceeds from at‑the‑market equity sales of its MSTR common stock and STRC preferred stock.

Get the daily Web Snack newsletter – a fast, no-noise crypto market wrap with key moves, catalysts, and what to watch next.

Context

Strategy has continued to build a Bitcoin-denominated treasury through repeated purchases disclosed in periodic SEC updates and reflected on its public Bitcoin purchases dashboard. The latest filing reports a new buy executed during the final week of February and the first day of March, following the same pattern of raising capital in public markets and deploying it into BTC.

This update matters because it ties together three items investors watch closely: how much BTC Strategy adds, the price paid, and the funding source. It also provides a clean, time-bounded snapshot of equity issuance activity and treasury accumulation over the same reporting window.

Details

In its Form 8‑K, Strategy reported acquiring 3,015 BTC for an aggregate purchase price of $204.1 million and an average purchase price of $67,700 per bitcoin, with the average price stated as inclusive of fees and expenses. The company reported that, as of March 1, 2026, it held 720,737 BTC acquired for an aggregate purchase price of $54.77 billion at an average purchase price of $75,985 per bitcoin.

Strategy linked the BTC purchase directly to proceeds from its at‑the‑market offering activity during the same period. It reported net proceeds of $229.9 million from the sale of 1,730,563 shares of its Class A common stock, and net proceeds of $7.1 million from the sale of 71,590 shares of its Variable Rate Series A Perpetual Stretch Preferred Stock, for total net proceeds of $237.1 million.

Two statements in the filing summarize the disclosure and funding mechanics:

“On March 2, 2026, Strategy Inc (‘Strategy’) announced an update with respect to sales made under its at-the-market offering program (‘ATM’).” – Thomas C. Chow, Executive Vice President & General Counsel, Strategy Inc., SEC Form 8‑K filed Mar. 2, 2026.

“The bitcoin purchases were made using proceeds from the sale of shares under the ATM.” – Thomas C. Chow, Executive Vice President & General Counsel, Strategy Inc., SEC Form 8‑K filed Mar. 2, 2026.

Impact

At the portfolio level, the acquisition lifts Strategy’s reported holdings to 720,737 BTC and increases total capital invested to $54.77 billion. The week’s average purchase price of $67,700 sits below the company’s disclosed aggregate average purchase price of $75,985, meaning this tranche was acquired below the historical average cost basis reported in the same filing.

For public-market participants, the disclosure is also a capital-structure datapoint. Strategy reported raising $237.1 million net from equity sales across two instruments (MSTR common and STRC preferred) and deploying part of those net proceeds into BTC within the same reporting window.

Next Steps

The filing also includes an update to STRC’s regular dividend rate per annum, increasing it from 11.25% to 11.50% for monthly periods commencing on or after March 1, 2026. Strategy’s board also declared cash dividends on STRC payable on March 31, 2026, with a record date of March 15, 2026.

Investors tracking Strategy’s BTC activity will likely continue to monitor subsequent SEC reports and updates to the company’s Bitcoin purchases dashboard for new purchases, changes in the aggregate average purchase price, and any further equity sales under its at‑the‑market programs. The next comparable disclosure should again provide the same three anchors: BTC added, average price, and funding source.

Like this Strategy BTC update? Subscribe to Web Snack for a daily crypto market briefing – prices, flows, narratives, and the day’s must-know headlines

P.S. This article is for informational purposes only and does not constitute investment advice. Always conduct your own research and make independent decisions.